Chinese drama in Singapore : yesterday, today and tomorrow.

This project is a practical planning and implementation paper, which looks to better position MediaCorp Chinese language dramas in the overseas television market. MediaCorp's efforts to export its Chinese language drama serials overseas have largely been unsuccessful despite a burgeoning market...

Full description

Saved in:
Bibliographic Details
Main Author: Tan, Edgar Ti Seng.
Other Authors: Pieter Aquilia
Format: Theses and Dissertations
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/1752
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Nanyang Technological University