Competitive entry strategies in overseas marketing of construction export

Since the late eighties, world economic growth has focussed on the Asia Pacific Region. Many countries in this region have been registering strong growth and this trend is set to continue well into the next century. The Construction Industry Development Board estimates the Region's construction...

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Bibliographic Details
Main Author: Munukutla, V. Rao.
Other Authors: Chew, David Ah Seng
Format: Theses and Dissertations
Language:English
Published: 2009
Subjects:
Online Access:http://hdl.handle.net/10356/19521
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Institution: Nanyang Technological University
Language: English