Strategic management of product development
The study of new product success and failure has been a focus of academic researchers for several years. A 1993 study of product development performance measures identified 61 research projects concerned with discovering the factors leading to product development success. However, these studies use...
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2009
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| Online Access: | http://hdl.handle.net/10356/19910 |
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| Institution: | Nanyang Technological University |
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sg-ntu-dr.10356-199102023-03-11T17:18:06Z Strategic management of product development Wong, Soon Yee. Kam, Booi Chung School of Mechanical and Production Engineering DRNTU::Engineering::Manufacturing::Product design The study of new product success and failure has been a focus of academic researchers for several years. A 1993 study of product development performance measures identified 61 research projects concerned with discovering the factors leading to product development success. However, these studies use different measures and cover a variety of industries and market situations[12]. Master of Science (Computer Integrated Manufacturing) 2009-12-14T07:08:00Z 2009-12-14T07:08:00Z 1998 1998 Thesis http://hdl.handle.net/10356/19910 en NANYANG TECHNOLOGICAL UNIVERSITY 146 p. application/pdf |
| institution |
Nanyang Technological University |
| building |
NTU Library |
| continent |
Asia |
| country |
Singapore Singapore |
| content_provider |
NTU Library |
| collection |
DR-NTU |
| language |
English |
| topic |
DRNTU::Engineering::Manufacturing::Product design |
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DRNTU::Engineering::Manufacturing::Product design Wong, Soon Yee. Strategic management of product development |
| description |
The study of new product success and failure has been a focus of academic researchers for several years. A 1993 study of product development performance measures identified 61 research projects concerned with discovering the factors leading to product development success. However, these studies use different measures and cover a variety of industries and market situations[12]. |
| author2 |
Kam, Booi Chung |
| author_facet |
Kam, Booi Chung Wong, Soon Yee. |
| format |
Theses and Dissertations |
| author |
Wong, Soon Yee. |
| author_sort |
Wong, Soon Yee. |
| title |
Strategic management of product development |
| title_short |
Strategic management of product development |
| title_full |
Strategic management of product development |
| title_fullStr |
Strategic management of product development |
| title_full_unstemmed |
Strategic management of product development |
| title_sort |
strategic management of product development |
| publishDate |
2009 |
| url |
http://hdl.handle.net/10356/19910 |
| _version_ |
1761781492084637696 |