The Singapore code of advertising practice and some proposals for reform.

The Singapore Code of Advertising Practice seeks to promote high standards of ethics in advertising by self-regulation against the background of national and international law, including the International Code of Advertising Practice published by the International Chamber of Commerce (ICC).

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Bibliographic Details
Main Authors: Chan, Hiang Tiak., Lim, Catherine Chui Ling., Yeo, Nellie Sok Leng.
Other Authors: Toh, See Kiat
Format: Theses and Dissertations
Language:English
Published: 2009
Subjects:
Online Access:http://hdl.handle.net/10356/20054
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Institution: Nanyang Technological University
Language: English
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