Gender images in tourism advertising and marketing : an examination of the portrayal of women in Asia.
This pilot study examines destination photographs presented in the tourism marketing collateral of four Asian markets - Japan, Malaysia, Singapore and Thailand - for gender depictions and representations.
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| Format: | Theses and Dissertations |
| Published: |
2008
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| Online Access: | http://hdl.handle.net/10356/1479 |
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| Institution: | Nanyang Technological University |