Analysing guests' perceptions of full service, upscale downtown hotels : a multi-attribute approach.

Analysing guests' perceptions of full service, upscale downtown hotels : a multi-attribute approach.

This research strives to identify the competing products and services as per guests perceptions of a full service, upscale downtown hotel. In addition, a comparative analysis of the perception between the hotel management and guests also helps to address part of the issue pertaining to 'Gap 1&#...

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Main Author: Wong, Kai Yew.
Other Authors: Leong, Choon Chiang
Format: Theses and Dissertations
Language:English
Published: 2009
Subjects:
DRNTU::Business::Marketing::Customer services
Online Access:http://hdl.handle.net/10356/20120
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Institution: Nanyang Technological University
Language: English
id sg-ntu-dr.10356-20120
record_format dspace
spelling sg-ntu-dr.10356-201202024-01-12T10:22:02Z Analysing guests' perceptions of full service, upscale downtown hotels : a multi-attribute approach. Wong, Kai Yew. Leong, Choon Chiang Nanyang Business School DRNTU::Business::Marketing::Customer services This research strives to identify the competing products and services as per guests perceptions of a full service, upscale downtown hotel. In addition, a comparative analysis of the perception between the hotel management and guests also helps to address part of the issue pertaining to 'Gap 1' of the Service Quality model as proposed by Parasuraman, Zeithaml and Berry. Master of Business Administration (Hospitality and Tourism Management) 2009-12-14T08:24:20Z 2009-12-14T08:24:20Z 1998 1998 Thesis http://hdl.handle.net/10356/20120 en NANYANG TECHNOLOGICAL UNIVERSITY 160 p. application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
language English
topic DRNTU::Business::Marketing::Customer services
spellingShingle DRNTU::Business::Marketing::Customer services
Wong, Kai Yew.
Analysing guests' perceptions of full service, upscale downtown hotels : a multi-attribute approach.
description This research strives to identify the competing products and services as per guests perceptions of a full service, upscale downtown hotel. In addition, a comparative analysis of the perception between the hotel management and guests also helps to address part of the issue pertaining to 'Gap 1' of the Service Quality model as proposed by Parasuraman, Zeithaml and Berry.
author2 Leong, Choon Chiang
author_facet Leong, Choon Chiang
Wong, Kai Yew.
format Theses and Dissertations
author Wong, Kai Yew.
author_sort Wong, Kai Yew.
title Analysing guests' perceptions of full service, upscale downtown hotels : a multi-attribute approach.
title_short Analysing guests' perceptions of full service, upscale downtown hotels : a multi-attribute approach.
title_full Analysing guests' perceptions of full service, upscale downtown hotels : a multi-attribute approach.
title_fullStr Analysing guests' perceptions of full service, upscale downtown hotels : a multi-attribute approach.
title_full_unstemmed Analysing guests' perceptions of full service, upscale downtown hotels : a multi-attribute approach.
title_sort analysing guests' perceptions of full service, upscale downtown hotels : a multi-attribute approach.
publishDate 2009
url http://hdl.handle.net/10356/20120
_version_ 1789483074955771904

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