Analysing guests' perceptions of full service, upscale downtown hotels : a multi-attribute approach.
This research strives to identify the competing products and services as per guests perceptions of a full service, upscale downtown hotel. In addition, a comparative analysis of the perception between the hotel management and guests also helps to address part of the issue pertaining to 'Gap 1...
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Main Author: | Wong, Kai Yew. |
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Other Authors: | Leong, Choon Chiang |
Format: | Theses and Dissertations |
Language: | English |
Published: |
2009
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/20120 |
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Institution: | Nanyang Technological University |
Language: | English |
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