Service quality : SingTel and MobileOne.

In this research, the service quality of both companies will be determined and comparisons will be drawn to evaluate why M1 was able to gain a foothold in the telecommunications industry here despite the fact that it was much smaller and relatively inexperienced. Insights will be drawn using a modif...

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Bibliographic Details
Main Authors: Ho, Siew Poh., Leow, Chin Teck., Lim, Wang Lian.
Other Authors: Nanyang Business School
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/10965
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Institution: Nanyang Technological University