Exploring market competition and programme diversity : an insight to the Singpore Television broadcast industry.
The relationship between media competition and programme diversity in Singapore. Programme diversity was measured by 2 methods using programme data from the four channels in the prime time period: vertical programming diversity and horizontal programming diversity.
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Online Access: | http://hdl.handle.net/10356/2015 |
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sg-ntu-dr.10356-20152019-12-10T13:26:58Z Exploring market competition and programme diversity : an insight to the Singpore Television broadcast industry. Tham, Connie. Fu, Wayne Wei-Jen Wee Kim Wee School of Communication and Information DRNTU::Business::Industries and labor DRNTU::Social sciences::Mass media::Broadcasting::TV The relationship between media competition and programme diversity in Singapore. Programme diversity was measured by 2 methods using programme data from the four channels in the prime time period: vertical programming diversity and horizontal programming diversity. Master of Mass Communication 2008-09-10T08:38:13Z 2008-09-10T08:38:13Z 2004 2004 Thesis http://hdl.handle.net/10356/2015 Nanyang Technological University application/pdf |
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DRNTU::Business::Industries and labor DRNTU::Social sciences::Mass media::Broadcasting::TV |
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DRNTU::Business::Industries and labor DRNTU::Social sciences::Mass media::Broadcasting::TV Tham, Connie. Exploring market competition and programme diversity : an insight to the Singpore Television broadcast industry. |
description |
The relationship between media competition and programme diversity in Singapore. Programme diversity was measured by 2 methods using programme data from the four channels in the prime time period: vertical programming diversity and horizontal programming diversity. |
author2 |
Fu, Wayne Wei-Jen |
author_facet |
Fu, Wayne Wei-Jen Tham, Connie. |
format |
Theses and Dissertations |
author |
Tham, Connie. |
author_sort |
Tham, Connie. |
title |
Exploring market competition and programme diversity : an insight to the Singpore Television broadcast industry. |
title_short |
Exploring market competition and programme diversity : an insight to the Singpore Television broadcast industry. |
title_full |
Exploring market competition and programme diversity : an insight to the Singpore Television broadcast industry. |
title_fullStr |
Exploring market competition and programme diversity : an insight to the Singpore Television broadcast industry. |
title_full_unstemmed |
Exploring market competition and programme diversity : an insight to the Singpore Television broadcast industry. |
title_sort |
exploring market competition and programme diversity : an insight to the singpore television broadcast industry. |
publishDate |
2008 |
url |
http://hdl.handle.net/10356/2015 |
_version_ |
1681041308176613376 |