Exploring market competition and programme diversity : an insight to the Singpore Television broadcast industry.

The relationship between media competition and programme diversity in Singapore. Programme diversity was measured by 2 methods using programme data from the four channels in the prime time period: vertical programming diversity and horizontal programming diversity.

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Bibliographic Details
Main Author: Tham, Connie.
Other Authors: Fu, Wayne Wei-Jen
Format: Theses and Dissertations
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/2015
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-2015
record_format dspace
spelling sg-ntu-dr.10356-20152019-12-10T13:26:58Z Exploring market competition and programme diversity : an insight to the Singpore Television broadcast industry. Tham, Connie. Fu, Wayne Wei-Jen Wee Kim Wee School of Communication and Information DRNTU::Business::Industries and labor DRNTU::Social sciences::Mass media::Broadcasting::TV The relationship between media competition and programme diversity in Singapore. Programme diversity was measured by 2 methods using programme data from the four channels in the prime time period: vertical programming diversity and horizontal programming diversity. ​Master of Mass Communication 2008-09-10T08:38:13Z 2008-09-10T08:38:13Z 2004 2004 Thesis http://hdl.handle.net/10356/2015 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
country Singapore
collection DR-NTU
topic DRNTU::Business::Industries and labor
DRNTU::Social sciences::Mass media::Broadcasting::TV
spellingShingle DRNTU::Business::Industries and labor
DRNTU::Social sciences::Mass media::Broadcasting::TV
Tham, Connie.
Exploring market competition and programme diversity : an insight to the Singpore Television broadcast industry.
description The relationship between media competition and programme diversity in Singapore. Programme diversity was measured by 2 methods using programme data from the four channels in the prime time period: vertical programming diversity and horizontal programming diversity.
author2 Fu, Wayne Wei-Jen
author_facet Fu, Wayne Wei-Jen
Tham, Connie.
format Theses and Dissertations
author Tham, Connie.
author_sort Tham, Connie.
title Exploring market competition and programme diversity : an insight to the Singpore Television broadcast industry.
title_short Exploring market competition and programme diversity : an insight to the Singpore Television broadcast industry.
title_full Exploring market competition and programme diversity : an insight to the Singpore Television broadcast industry.
title_fullStr Exploring market competition and programme diversity : an insight to the Singpore Television broadcast industry.
title_full_unstemmed Exploring market competition and programme diversity : an insight to the Singpore Television broadcast industry.
title_sort exploring market competition and programme diversity : an insight to the singpore television broadcast industry.
publishDate 2008
url http://hdl.handle.net/10356/2015
_version_ 1681041308176613376