An analysis of the travel agency industry in Singapore based on porter's model.

An analysis of the travel agency industry in Singapore based on porter's model.

Objectives In this study, the travel agency industry in Singapore is analysed using Michael Porter's Industry Analysis Model with a view to: a) evaluate the structure and attractiveness of the industry; b) review actual examples of how the industry structure and the competitive forces impact on...

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Main Authors: Choy, Kam Luen., Lim, Mui Huang., Teo, Paul Choon Boh.
Other Authors: Smith, Russell Arthur
Format: Theses and Dissertations
Language:English
Published: 2009
Subjects:
DRNTU::Social sciences::Recreation
Online Access:http://hdl.handle.net/10356/20267
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Institution: Nanyang Technological University
Language: English
id sg-ntu-dr.10356-20267
record_format dspace
spelling sg-ntu-dr.10356-202672024-01-12T10:31:51Z An analysis of the travel agency industry in Singapore based on porter's model. Choy, Kam Luen. Lim, Mui Huang. Teo, Paul Choon Boh. Smith, Russell Arthur Nanyang Business School DRNTU::Social sciences::Recreation Objectives In this study, the travel agency industry in Singapore is analysed using Michael Porter's Industry Analysis Model with a view to: a) evaluate the structure and attractiveness of the industry; b) review actual examples of how the industry structure and the competitive forces impact on the business of travel agencies; c) assess how the industry structure is likely to change given the trends affecting the industry; and d) present a vision of the future role of travel agencies. Master of Business Administration (Hospitality and Tourism Management) 2009-12-14T09:13:58Z 2009-12-14T09:13:58Z 1996 1996 Thesis http://hdl.handle.net/10356/20267 en NANYANG TECHNOLOGICAL UNIVERSITY 160 p. application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
language English
topic DRNTU::Social sciences::Recreation
spellingShingle DRNTU::Social sciences::Recreation
Choy, Kam Luen.
Lim, Mui Huang.
Teo, Paul Choon Boh.
An analysis of the travel agency industry in Singapore based on porter's model.
description Objectives In this study, the travel agency industry in Singapore is analysed using Michael Porter's Industry Analysis Model with a view to: a) evaluate the structure and attractiveness of the industry; b) review actual examples of how the industry structure and the competitive forces impact on the business of travel agencies; c) assess how the industry structure is likely to change given the trends affecting the industry; and d) present a vision of the future role of travel agencies.
author2 Smith, Russell Arthur
author_facet Smith, Russell Arthur
Choy, Kam Luen.
Lim, Mui Huang.
Teo, Paul Choon Boh.
format Theses and Dissertations
author Choy, Kam Luen.
Lim, Mui Huang.
Teo, Paul Choon Boh.
author_sort Choy, Kam Luen.
title An analysis of the travel agency industry in Singapore based on porter's model.
title_short An analysis of the travel agency industry in Singapore based on porter's model.
title_full An analysis of the travel agency industry in Singapore based on porter's model.
title_fullStr An analysis of the travel agency industry in Singapore based on porter's model.
title_full_unstemmed An analysis of the travel agency industry in Singapore based on porter's model.
title_sort analysis of the travel agency industry in singapore based on porter's model.
publishDate 2009
url http://hdl.handle.net/10356/20267
_version_ 1789483208803352576

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