Critical success factors for luxury car in Asia : a study of BMW in China

94 p.

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Bibliographic Details
Main Authors: Rahmanto Amin Jatmiko, Nwe Niko, Zhou, Maoyi, Bertho Darmo Poedjo Asmanto
Other Authors: Amit Das
Format: Theses and Dissertations
Published: 2010
Subjects:
Online Access:http://hdl.handle.net/10356/35933
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Institution: Nanyang Technological University
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