Critical success factors for luxury car in Asia : a study of BMW in China
94 p.
Saved in:
Main Authors: | Rahmanto Amin Jatmiko, Nwe Niko, Zhou, Maoyi, Bertho Darmo Poedjo Asmanto |
---|---|
Other Authors: | Amit Das |
Format: | Theses and Dissertations |
Published: |
2010
|
Subjects: | |
Online Access: | http://hdl.handle.net/10356/35933 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Institution: | Nanyang Technological University |
Similar Items
-
Does religious knowledge level affect brand association and purchase intention of luxury cars? Case of the Lexus cars in Indonesia
by: Ririn Tri Ratnasari, -, et al.
Published: (2022) -
Allianz's success factors in the European market and their challenges faced in China.
by: Chin, Chee Meng., et al.
Published: (2010) -
Traffic congestion modelling (in collaboration with BMW)
by: Khurana Dhriti
Published: (2016) -
An empirical study on COE hike and luxury car boom in Singapore.
by: Lee, Kai Hua., et al.
Published: (2012) -
COE prices and their effect on luxury car purchase behavior : an empirical study
by: Quah, Karen, et al.
Published: (2014)