Save Our Film campaign.

• Main Authors: Goh, Zhi Ling., Teng, Kai Lin., Tseng, Wee Yun.
• Other Authors: Wee Kim Wee School of Communication and Information
• Format: Final Year Project
• Language: English
• Published: 2010
• Subjects: DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
• Online Access: http://hdl.handle.net/10356/39544
• Institution: Nanyang Technological University

The 'Save Our Film' Campaign is a pioneering public communications initiative aimed at raising awareness amongst youths of Singapore's rich film heritage and the need to save it for our future. It was conceptualized and implemented by the project team for local charity Asian Film Ar...