Competitive intelligence : successful implementation and outcome of business strategy in Singapore.

Singapore, a country rich in cross cultural lifestyles, social practices, beliefs (norms) and philosophies has great potential for an aggressive Competitive Intelligence (CI) business network platform. Our research covered 600 companies in Singapore, both Multi-National Corporations (MNCs) and local...

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Bibliographic Details
Main Authors: Yong, Weng Soon., Lee, Yeow Chuan., Koh, Hock Tee.
Other Authors: Nanyang Business School
Format: Theses and Dissertations
Language:English
Published: 2010
Subjects:
Online Access:http://hdl.handle.net/10356/42545
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Institution: Nanyang Technological University
Language: English
Description
Summary:Singapore, a country rich in cross cultural lifestyles, social practices, beliefs (norms) and philosophies has great potential for an aggressive Competitive Intelligence (CI) business network platform. Our research covered 600 companies in Singapore, both Multi-National Corporations (MNCs) and local Singapore companies such as SME, from the "Singapore 1000". The objectives are to study the information attributes that affect or have impact on these companies (sample to represent the general population of companies in Singapore) when they implement their business strategies. At the same time, we want to know (by inferring) whether any component of Competitive Intelligence (CI) is in use and the resultant outcome of the implementation and the success of these strategies. In our study, we took into account the possible influence of an organization's culture has on CI practices (be it formally or informally).