A study on the use of online social media marketing in tourist attractions

The immense growth of the Internet’s use globally has led to the development of online platforms, with online social media sites, in particular, earning great attention in recent years. This report investigates the influences of online social media on the tourism industry, specifically the attractio...

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Bibliographic Details
Main Authors: Ang, Xian Hui, Wu, Jianhao, Lee, Daniel Wen Di
Other Authors: Gerard Dionicio Gonzales
Format: Final Year Project
Language:English
Published: 2011
Subjects:
Online Access:http://hdl.handle.net/10356/44316
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Institution: Nanyang Technological University
Language: English

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