A study of emotional receptivity, information processing style and expectations.

• Main Authors: Lim, Sher Hern., Seet, Shu Mei., Lim, Joel Boon Sen.
• Other Authors: Nanyang Business School
• Format: Final Year Project
• Language: English
• Published: 2012
• Subjects: DRNTU::Business::Marketing::Consumer behavior
• Online Access: http://hdl.handle.net/10356/48147
• Institution: Nanyang Technological University

This research seeks to better understand the underlying information processing style a customer engages in when evaluating service employees who display varying levels of emotional expressiveness. This is an extension of research conducted by Lee and Lim (2010), with our focus on the fit conditions...