Her juggling act : a working woman's dilemma

• Main Authors: Chan, Carol Yan Ru, Jiang, Germaine Yun Shuang, Quee, Samantha Jie Ying, Tan, Ying Han
• Other Authors: Lee Chun Wah
• Format: Final Year Project
• Language: English
• Published: 2012
• Subjects: DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
• Online Access: http://hdl.handle.net/10356/49014
• Institution: Nanyang Technological University

This report will detail on an initiative to promote awareness for the lack of work-life balance of working women in Singapore. The campaign was conceptualized and executed to raise the awareness of the struggles and difficulties working women in Singapore face today. Through the celebration of wome...