Franchising in the region.
Franchising involves a contractual arrangement between the owner (franchisor) of a business and an entrepreneur (franchisee), which allows the franchisee to conduct business in a prescribed manner over a specific period of time using the business trademarks, products, services and business systems d...
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| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project |
| Language: | English |
| Published: |
2013
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/51850 |
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| Institution: | Nanyang Technological University |
| Language: | English |