Content analysis of print coverage for local sports

Abstract The media has become an extremely important medium within today's modern society, it can also potentially play a vital role in shaping Singapore’s sporting scene. The purpose of this study was to compare the amount of local sports coverage prior to the release of the Sporting Cultur...

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Bibliographic Details
Main Author: Kae, Stella Sze Yun
Other Authors: Pyun Do Young
Format: Final Year Project
Language:English
Published: 2013
Subjects:
Online Access:http://hdl.handle.net/10356/52118
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Institution: Nanyang Technological University
Language: English