A real options framework for platform-based product family design
Product family design and platform-based product development have been well recognized as an effective means to achieve mass customization. Investing into product families which build on platforms and shared modules, installs flexibility for a company to accommodate future customization requirements...
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sg-ntu-dr.10356-52682023-03-11T17:45:05Z A real options framework for platform-based product family design Lim, Ching Moi Jiao Jianxin, Roger School of Mechanical and Aerospace Engineering Arun Kumar DRNTU::Engineering::Manufacturing::Product design Product family design and platform-based product development have been well recognized as an effective means to achieve mass customization. Investing into product families which build on platforms and shared modules, installs flexibility for a company to accommodate future customization requirements, while taking a risk due to increased complexity in design and production. It is crucial to properly identify and capitalize on favorable and worthwhile opportunities of future investments while mitigating the possible losses from adverse market development. Accordingly, the fundamental research issue of justifying the relative economic value of product families and platforms is addressed. DOCTOR OF PHILOSOPHY (MAE) 2008-09-17T10:46:42Z 2008-09-17T10:46:42Z 2007 2007 Thesis Lim, C. M. (2007). A real options framework for platform-based product family design. Doctoral thesis, Nanyang Technological University, Singapore. https://hdl.handle.net/10356/5268 10.32657/10356/5268 Nanyang Technological University application/pdf |
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DRNTU::Engineering::Manufacturing::Product design Lim, Ching Moi A real options framework for platform-based product family design |
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Product family design and platform-based product development have been well recognized as an effective means to achieve mass customization. Investing into product families which build on platforms and shared modules, installs flexibility for a company to accommodate future customization requirements, while taking a risk due to increased complexity in design and production. It is crucial to properly identify and capitalize on favorable and worthwhile opportunities of future investments while mitigating the possible losses from adverse market development. Accordingly, the fundamental research issue of justifying the relative economic value of product families and platforms is addressed. |
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Jiao Jianxin, Roger |
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Jiao Jianxin, Roger Lim, Ching Moi |
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Theses and Dissertations |
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Lim, Ching Moi |
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Lim, Ching Moi |
title |
A real options framework for platform-based product family design |
title_short |
A real options framework for platform-based product family design |
title_full |
A real options framework for platform-based product family design |
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A real options framework for platform-based product family design |
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A real options framework for platform-based product family design |
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real options framework for platform-based product family design |
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2008 |
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https://hdl.handle.net/10356/5268 |
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1761781419126816768 |