A real options framework for platform-based product family design
Product family design and platform-based product development have been well recognized as an effective means to achieve mass customization. Investing into product families which build on platforms and shared modules, installs flexibility for a company to accommodate future customization requirements...
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Main Author: | Lim, Ching Moi |
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Other Authors: | Jiao Jianxin, Roger |
Format: | Theses and Dissertations |
Published: |
2008
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Subjects: | |
Online Access: | https://hdl.handle.net/10356/5268 |
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Institution: | Nanyang Technological University |
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