Avast! Southeast Asia market entry plan : expanding the customer base in Asia
This Business Study Mission (BSM) report aims to provide value-add recommendations to avast!, a Czech company, that intends to expand its customer base of freemium anti-virus software further into Asia.
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| Main Authors: | , , , |
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| Other Authors: | |
| Format: | Theses and Dissertations |
| Language: | English |
| Published: |
2013
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/53486 |
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| Institution: | Nanyang Technological University |
| Language: | English |