The impact of framing on sunk cost effects in business investment decisions.

84 p.

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Bibliographic Details
Main Author: Goh Chern Nee Jenny, Leng Hai Shan, Wah Yee How
Other Authors: Hu Kin Hoi, Billy
Format: Final Year Project
Published: 2014
Subjects:
Online Access:http://hdl.handle.net/10356/57643
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Institution: Nanyang Technological University
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spelling sg-ntu-dr.10356-576432023-05-19T06:09:01Z The impact of framing on sunk cost effects in business investment decisions. Goh Chern Nee Jenny, Leng Hai Shan, Wah Yee How Hu Kin Hoi, Billy Nanyang Business School DRNTU::Business::Finance::Investments 84 p. Our research stems from the objective of making the sunk cost effect more salient to managers through the framing of decision problems. We hope that this study would enable managers to be more sensitive to the manipulations of decision frames and consequently be less susceptible to sunk cost effects. ACCOUNTANCY 2014-04-07T10:52:30Z 2014-04-07T10:52:30Z 1997 1997 Final Year Project (FYP) http://hdl.handle.net/10356/57643 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Finance::Investments
spellingShingle DRNTU::Business::Finance::Investments
Goh Chern Nee Jenny, Leng Hai Shan, Wah Yee How
The impact of framing on sunk cost effects in business investment decisions.
description 84 p.
author2 Hu Kin Hoi, Billy
author_facet Hu Kin Hoi, Billy
Goh Chern Nee Jenny, Leng Hai Shan, Wah Yee How
format Final Year Project
author Goh Chern Nee Jenny, Leng Hai Shan, Wah Yee How
author_sort Goh Chern Nee Jenny, Leng Hai Shan, Wah Yee How
title The impact of framing on sunk cost effects in business investment decisions.
title_short The impact of framing on sunk cost effects in business investment decisions.
title_full The impact of framing on sunk cost effects in business investment decisions.
title_fullStr The impact of framing on sunk cost effects in business investment decisions.
title_full_unstemmed The impact of framing on sunk cost effects in business investment decisions.
title_sort impact of framing on sunk cost effects in business investment decisions.
publishDate 2014
url http://hdl.handle.net/10356/57643
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