Marketing ice-cream in Vietnam

115 p.

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Bibliographic Details
Main Authors: Lam, Sarah Ling Ling, Tan, Yew Luang, Tang, Tzu Bing
Other Authors: Low Chuen-Chuen, Valerie
Format: Final Year Project
Published: 2014
Subjects:
Online Access:http://hdl.handle.net/10356/57748
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Institution: Nanyang Technological University
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spelling sg-ntu-dr.10356-577482023-05-19T07:23:11Z Marketing ice-cream in Vietnam Lam, Sarah Ling Ling Tan, Yew Luang Tang, Tzu Bing Low Chuen-Chuen, Valerie Nanyang Business School DRNTU::Business::Marketing 115 p. With the lifting of the US embargo in 1994, and improvements in diplomatic relations in 1995, Vietnam opened up for foreign investments in a significant way. Investors will definitely miss the boat if such opportunities are not taken advantage of. Further, with increasing acceptability of ice-cream as part of Vietnam's daily diet, we thus foresee rapid growth in this sector. It is thus with this in mind that this project was carried out. BUSINESS 2014-04-07T10:58:44Z 2014-04-07T10:58:44Z 1997 1997 Final Year Project (FYP) http://hdl.handle.net/10356/57748 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Marketing
spellingShingle DRNTU::Business::Marketing
Lam, Sarah Ling Ling
Tan, Yew Luang
Tang, Tzu Bing
Marketing ice-cream in Vietnam
description 115 p.
author2 Low Chuen-Chuen, Valerie
author_facet Low Chuen-Chuen, Valerie
Lam, Sarah Ling Ling
Tan, Yew Luang
Tang, Tzu Bing
format Final Year Project
author Lam, Sarah Ling Ling
Tan, Yew Luang
Tang, Tzu Bing
author_sort Lam, Sarah Ling Ling
title Marketing ice-cream in Vietnam
title_short Marketing ice-cream in Vietnam
title_full Marketing ice-cream in Vietnam
title_fullStr Marketing ice-cream in Vietnam
title_full_unstemmed Marketing ice-cream in Vietnam
title_sort marketing ice-cream in vietnam
publishDate 2014
url http://hdl.handle.net/10356/57748
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