Benchmarking of travel agents in Singapore

The primary objective is to benchmark travel agents in Singapore. Benchmarking enables travel agents to compare their own operations against others in the industry. This practice will benefit travel agents in that they can spot possible areas of improvement in their operations and marketing strategi...

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Main Authors: Ho, Soah Har, Tan, Hui Leong
Other Authors: Nanyang Business School
Format: Final Year Project
Language:English
Published: 2014
Subjects:
Online Access:http://hdl.handle.net/10356/58324
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Institution: Nanyang Technological University
Language: English
id sg-ntu-dr.10356-58324
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spelling sg-ntu-dr.10356-583242023-05-19T05:44:57Z Benchmarking of travel agents in Singapore Ho, Soah Har Tan, Hui Leong Nanyang Business School DRNTU::Business The primary objective is to benchmark travel agents in Singapore. Benchmarking enables travel agents to compare their own operations against others in the industry. This practice will benefit travel agents in that they can spot possible areas of improvement in their operations and marketing strategies. BUSINESS 2014-04-08T01:15:43Z 2014-04-08T01:15:43Z 1995 1995 Final Year Project (FYP) http://hdl.handle.net/10356/58324 en Nanyang Technological University 101 p. application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
language English
topic DRNTU::Business
spellingShingle DRNTU::Business
Ho, Soah Har
Tan, Hui Leong
Benchmarking of travel agents in Singapore
description The primary objective is to benchmark travel agents in Singapore. Benchmarking enables travel agents to compare their own operations against others in the industry. This practice will benefit travel agents in that they can spot possible areas of improvement in their operations and marketing strategies.
author2 Nanyang Business School
author_facet Nanyang Business School
Ho, Soah Har
Tan, Hui Leong
format Final Year Project
author Ho, Soah Har
Tan, Hui Leong
author_sort Ho, Soah Har
title Benchmarking of travel agents in Singapore
title_short Benchmarking of travel agents in Singapore
title_full Benchmarking of travel agents in Singapore
title_fullStr Benchmarking of travel agents in Singapore
title_full_unstemmed Benchmarking of travel agents in Singapore
title_sort benchmarking of travel agents in singapore
publishDate 2014
url http://hdl.handle.net/10356/58324
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