Benchmarking of travel agents in Singapore
The primary objective is to benchmark travel agents in Singapore. Benchmarking enables travel agents to compare their own operations against others in the industry. This practice will benefit travel agents in that they can spot possible areas of improvement in their operations and marketing strategi...
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Language: | English |
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2014
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Online Access: | http://hdl.handle.net/10356/58324 |
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sg-ntu-dr.10356-583242023-05-19T05:44:57Z Benchmarking of travel agents in Singapore Ho, Soah Har Tan, Hui Leong Nanyang Business School DRNTU::Business The primary objective is to benchmark travel agents in Singapore. Benchmarking enables travel agents to compare their own operations against others in the industry. This practice will benefit travel agents in that they can spot possible areas of improvement in their operations and marketing strategies. BUSINESS 2014-04-08T01:15:43Z 2014-04-08T01:15:43Z 1995 1995 Final Year Project (FYP) http://hdl.handle.net/10356/58324 en Nanyang Technological University 101 p. application/pdf |
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DRNTU::Business Ho, Soah Har Tan, Hui Leong Benchmarking of travel agents in Singapore |
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The primary objective is to benchmark travel agents in Singapore. Benchmarking enables travel agents to compare their own operations against others in the industry. This practice will benefit travel agents in that they can spot possible areas of improvement in their operations and marketing strategies. |
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Nanyang Business School |
author_facet |
Nanyang Business School Ho, Soah Har Tan, Hui Leong |
format |
Final Year Project |
author |
Ho, Soah Har Tan, Hui Leong |
author_sort |
Ho, Soah Har |
title |
Benchmarking of travel agents in Singapore |
title_short |
Benchmarking of travel agents in Singapore |
title_full |
Benchmarking of travel agents in Singapore |
title_fullStr |
Benchmarking of travel agents in Singapore |
title_full_unstemmed |
Benchmarking of travel agents in Singapore |
title_sort |
benchmarking of travel agents in singapore |
publishDate |
2014 |
url |
http://hdl.handle.net/10356/58324 |
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1770563478830972928 |