The significance of outcomes, mental accounting, framing and anchoring & adjustment on performance evaluation
This study attempts to do three things. Firstly, it examines the Outcome Effect in evaluating variance investigations. Secondly, it tries to explain the Outcome Effect through the following cognitive links: ( 1) the outcome of an investigation will have an impact on the perceive...
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| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project |
| Language: | English |
| Published: |
2014
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/58570 |
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| Institution: | Nanyang Technological University |
| Language: | English |