Tourism in Singapore
Promoting Singapore as a tour is destination requires a systematic approach towards understanding the situation of the tourism industry through careful analysis of the determinants of this industry. From the analysis of these determinants, the visitors ' needs and wants can then be identified f...
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sg-ntu-dr.10356-594722023-05-19T06:09:04Z Tourism in Singapore Lau, Mian Horng Pang, Wan Ching Tan, Hwee Fang Tan Kim Heng Nanyang Business School DRNTU::Business Promoting Singapore as a tour is destination requires a systematic approach towards understanding the situation of the tourism industry through careful analysis of the determinants of this industry. From the analysis of these determinants, the visitors ' needs and wants can then be identified for a good marketing plan to be formulated and implemented. Since the tourism industry is a complex entity that involves other supporting industries, the role of the major players will have to be examined in order for a synergy to take place. The trends in the overseas visitors ' arrivals are analysed and strategic plans are drafted to guide Singapore to attract more overseas visitors in the future. BUSINESS 2014-05-06T12:31:30Z 2014-05-06T12:31:30Z 1995 1995 Final Year Project (FYP) http://hdl.handle.net/10356/59472 en Nanyang Technological University 119 p. application/pdf |
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DRNTU::Business Lau, Mian Horng Pang, Wan Ching Tan, Hwee Fang Tourism in Singapore |
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Promoting Singapore as a tour is destination requires a systematic approach towards understanding the situation of the tourism industry through careful analysis of the determinants of this industry. From the analysis of these determinants, the visitors ' needs and wants can then be identified for a good marketing plan to be formulated and implemented. Since the tourism industry is a complex entity that involves other supporting industries, the role of the major players will have to be examined in order for a synergy to take place. The trends in the overseas visitors ' arrivals are analysed and strategic plans are drafted to guide Singapore to attract more overseas visitors in the future. |
author2 |
Tan Kim Heng |
author_facet |
Tan Kim Heng Lau, Mian Horng Pang, Wan Ching Tan, Hwee Fang |
format |
Final Year Project |
author |
Lau, Mian Horng Pang, Wan Ching Tan, Hwee Fang |
author_sort |
Lau, Mian Horng |
title |
Tourism in Singapore |
title_short |
Tourism in Singapore |
title_full |
Tourism in Singapore |
title_fullStr |
Tourism in Singapore |
title_full_unstemmed |
Tourism in Singapore |
title_sort |
tourism in singapore |
publishDate |
2014 |
url |
http://hdl.handle.net/10356/59472 |
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1770565916748152832 |