The potential for the use of planograms as a tool for merchandising productivity in provision shops catering to the lower socio-economic group
Efficient utilisation of limited retail space is a problem faced by many provision shops. Due to intense competition and rapid increase in new products, retailers are compelled to evaluate their existing space management. This project undertakes a study of 2 provision shops to provide insights to...
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sg-ntu-dr.10356-636842019-12-10T13:32:07Z The potential for the use of planograms as a tool for merchandising productivity in provision shops catering to the lower socio-economic group Tan, Li Ping Teng, Tai Poh Yak, Siew Hoon Victor Gray School of Accountance and Business DRNTU::Business::Operations management::Business logistic Efficient utilisation of limited retail space is a problem faced by many provision shops. Due to intense competition and rapid increase in new products, retailers are compelled to evaluate their existing space management. This project undertakes a study of 2 provision shops to provide insights to address the above-mentioned problem. The data collected were used to generate a set of proposed planograms, specific to the 2 provision shops concerned. Upon the study, it is submitted that planogramming is a viable technique that provision shops can adopt In conclusion, it is recommended that franchise chains consider the acquisition of a computerised space management software. ACCOUNTANCY 2015-05-18T06:04:50Z 2015-05-18T06:04:50Z 1994 1994 Final Year Project (FYP) http://hdl.handle.net/10356/63684 en Nanyang Technological University 100 p. application/pdf |
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DRNTU::Business::Operations management::Business logistic Tan, Li Ping Teng, Tai Poh Yak, Siew Hoon The potential for the use of planograms as a tool for merchandising productivity in provision shops catering to the lower socio-economic group |
description |
Efficient utilisation of limited retail space is a problem faced by many provision shops.
Due to intense competition and rapid increase in new products, retailers are compelled to
evaluate their existing space management.
This project undertakes a study of 2 provision shops to provide insights to address the
above-mentioned problem. The data collected were used to generate a set of proposed
planograms, specific to the 2 provision shops concerned.
Upon the study, it is submitted that planogramming is a viable technique that provision
shops can adopt In conclusion, it is recommended that franchise chains consider the
acquisition of a computerised space management software. |
author2 |
Victor Gray |
author_facet |
Victor Gray Tan, Li Ping Teng, Tai Poh Yak, Siew Hoon |
format |
Final Year Project |
author |
Tan, Li Ping Teng, Tai Poh Yak, Siew Hoon |
author_sort |
Tan, Li Ping |
title |
The potential for the use of planograms as a tool for merchandising productivity in provision shops catering to the lower socio-economic group |
title_short |
The potential for the use of planograms as a tool for merchandising productivity in provision shops catering to the lower socio-economic group |
title_full |
The potential for the use of planograms as a tool for merchandising productivity in provision shops catering to the lower socio-economic group |
title_fullStr |
The potential for the use of planograms as a tool for merchandising productivity in provision shops catering to the lower socio-economic group |
title_full_unstemmed |
The potential for the use of planograms as a tool for merchandising productivity in provision shops catering to the lower socio-economic group |
title_sort |
potential for the use of planograms as a tool for merchandising productivity in provision shops catering to the lower socio-economic group |
publishDate |
2015 |
url |
http://hdl.handle.net/10356/63684 |
_version_ |
1681049169639243776 |