Hedonic pricing model on cafe menu pricing in Singapore

• Main Authors: Ng, Agnes Shu Lei, Chern, Yeh Chi, Ho, Sylvia Si Hui
• Other Authors: Margaret Triyana
• Format: Final Year Project
• Language: English
• Published: 2016
• Subjects: DRNTU::Social sciences::Economic theory::Microeconomics
• Online Access: http://hdl.handle.net/10356/66539
• Institution: Nanyang Technological University

Our study aims to investigate key cafe characteristics in Singapore and their association with prices to serve as a guide for cafe owners to make better decisions for their cafe menu pricing. Our study also aims to fill the research gap, as there are few studies in the restaurant and cafe literature...