Floss forward : don't just brush off

• Main Authors: Debra, Geeta Rajwani, Lee, Cody Jun Teng, M Kamini, Manivannan, Zhang, Yiyao
• Other Authors: Lee Chun Wah
• Format: Final Year Project
• Language: English
• Published: 2017
• Subjects: DRNTU::Business::Advertising::Advertising method; DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns; DRNTU::Social sciences::Communication::Communication theories and models; DRNTU::Social sciences::Communication::Promotional communication::Integrated marketing communications
• Online Access: http://hdl.handle.net/10356/69886
• Institution: Nanyang Technological University

This paper presents Floss Forward, an oral health communication campaign by four final year undergraduate students of Week Kim Wee School of Communication and Information (WKWSCI), Nanyang Technological University’s (NTU). Gum disease and other oral health-related problems such as dental carie...