Pandering to the yuan: the changing face of Asian representation in Hollywood through Chinese affluence.

This final year project examines how has Asian representation changed in Hollywood films from the 1960s till today. Modern day blockbusters such as The Martian and Transformers are used as material for analysis. The aforementioned change is investigated through broad themes, characters and visual im...

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Main Author: Low, Yi Ci
Other Authors: Lee Hyun Jung
Format: Final Year Project
Language:English
Published: 2017
Subjects:
Online Access:http://hdl.handle.net/10356/70543
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Institution: Nanyang Technological University
Language: English
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spelling sg-ntu-dr.10356-705432019-12-10T11:47:48Z Pandering to the yuan: the changing face of Asian representation in Hollywood through Chinese affluence. Low, Yi Ci Lee Hyun Jung School of Humanities and Social Sciences DRNTU::Social sciences::Mass media::Broadcasting::Motion pictures and films::Film theory and criticism This final year project examines how has Asian representation changed in Hollywood films from the 1960s till today. Modern day blockbusters such as The Martian and Transformers are used as material for analysis. The aforementioned change is investigated through broad themes, characters and visual imagery examined through the lenses of film semiotics by Christian Metz. It postulates that the main reason for this change is the influence of Chinese funding, Chinese box office receipts and government policies. Bachelor of Arts 2017-04-27T05:25:45Z 2017-04-27T05:25:45Z 2017 Final Year Project (FYP) http://hdl.handle.net/10356/70543 en Nanyang Technological University 35 p. application/pdf
institution Nanyang Technological University
building NTU Library
country Singapore
collection DR-NTU
language English
topic DRNTU::Social sciences::Mass media::Broadcasting::Motion pictures and films::Film theory and criticism
spellingShingle DRNTU::Social sciences::Mass media::Broadcasting::Motion pictures and films::Film theory and criticism
Low, Yi Ci
Pandering to the yuan: the changing face of Asian representation in Hollywood through Chinese affluence.
description This final year project examines how has Asian representation changed in Hollywood films from the 1960s till today. Modern day blockbusters such as The Martian and Transformers are used as material for analysis. The aforementioned change is investigated through broad themes, characters and visual imagery examined through the lenses of film semiotics by Christian Metz. It postulates that the main reason for this change is the influence of Chinese funding, Chinese box office receipts and government policies.
author2 Lee Hyun Jung
author_facet Lee Hyun Jung
Low, Yi Ci
format Final Year Project
author Low, Yi Ci
author_sort Low, Yi Ci
title Pandering to the yuan: the changing face of Asian representation in Hollywood through Chinese affluence.
title_short Pandering to the yuan: the changing face of Asian representation in Hollywood through Chinese affluence.
title_full Pandering to the yuan: the changing face of Asian representation in Hollywood through Chinese affluence.
title_fullStr Pandering to the yuan: the changing face of Asian representation in Hollywood through Chinese affluence.
title_full_unstemmed Pandering to the yuan: the changing face of Asian representation in Hollywood through Chinese affluence.
title_sort pandering to the yuan: the changing face of asian representation in hollywood through chinese affluence.
publishDate 2017
url http://hdl.handle.net/10356/70543
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