On global account management : a case study on the Hewlett-Packard / Compaq merger.

Examination of the emergence of global account management using the nine-field model as a theoretical framework. Customer management, industry consolidation, supplier reduction, corporate strategy and business relationships will also be analyzed.

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Bibliographic Details
Main Author:	Mladen Rikanovic.
Other Authors:	Wan, Chew Yoong
Format:	Theses and Dissertations
Published:	2008
Subjects:	DRNTU::Business::Management::Organizational change
Online Access:	http://hdl.handle.net/10356/7571
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Institution:	Nanyang Technological University

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spelling	sg-ntu-dr.10356-75712024-01-12T10:22:06Z On global account management : a case study on the Hewlett-Packard / Compaq merger. Mladen Rikanovic. Wan, Chew Yoong Nanyang Business School DRNTU::Business::Management::Organizational change Examination of the emergence of global account management using the nine-field model as a theoretical framework. Customer management, industry consolidation, supplier reduction, corporate strategy and business relationships will also be analyzed. Master of Business Administration 2008-09-18T07:47:31Z 2008-09-18T07:47:31Z 2004 2004 Thesis http://hdl.handle.net/10356/7571 Nanyang Technological University application/pdf
institution	Nanyang Technological University
building	NTU Library
continent	Asia
country	Singapore Singapore
content_provider	NTU Library
collection	DR-NTU
topic	DRNTU::Business::Management::Organizational change
spellingShingle	DRNTU::Business::Management::Organizational change Mladen Rikanovic. On global account management : a case study on the Hewlett-Packard / Compaq merger.
description	Examination of the emergence of global account management using the nine-field model as a theoretical framework. Customer management, industry consolidation, supplier reduction, corporate strategy and business relationships will also be analyzed.
author2	Wan, Chew Yoong
author_facet	Wan, Chew Yoong Mladen Rikanovic.
format	Theses and Dissertations
author	Mladen Rikanovic.
author_sort	Mladen Rikanovic.
title	On global account management : a case study on the Hewlett-Packard / Compaq merger.
title_short	On global account management : a case study on the Hewlett-Packard / Compaq merger.
title_full	On global account management : a case study on the Hewlett-Packard / Compaq merger.
title_fullStr	On global account management : a case study on the Hewlett-Packard / Compaq merger.
title_full_unstemmed	On global account management : a case study on the Hewlett-Packard / Compaq merger.
title_sort	on global account management : a case study on the hewlett-packard / compaq merger.
publishDate	2008
url	http://hdl.handle.net/10356/7571
_version_	1789483082334601216

On global account management : a case study on the Hewlett-Packard / Compaq merger.

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