So says the stars : a textual analysis of glamour, essence and teen vogue horoscopes
This study examines horoscopes published in three women’s magazines: Essence, Glamour, and Teen Vogue, a magazine for teenage girls. Leaving out race and age, the target demographics of all three magazines are very similar. In this textual analysis of more than 400 individual horoscope entries, thre...
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sg-ntu-dr.10356-793912020-03-07T12:15:49Z So says the stars : a textual analysis of glamour, essence and teen vogue horoscopes Tandoc, Edson C. Ferrucci, Patrick Wee Kim Wee School of Communication and Information DRNTU::Social sciences::Mass media::Media studies This study examines horoscopes published in three women’s magazines: Essence, Glamour, and Teen Vogue, a magazine for teenage girls. Leaving out race and age, the target demographics of all three magazines are very similar. In this textual analysis of more than 400 individual horoscope entries, three dominant themes emerged: love, money and work. Stereotypes associated with race and age—more than zodiac signs—shape the fate of those who read and believe in what horoscopes predict. Accepted version 2015-06-12T04:38:15Z 2019-12-06T13:24:12Z 2015-06-12T04:38:15Z 2019-12-06T13:24:12Z 2014 2014 Journal Article Tandoc, E. C., & Ferrucci, P. (2014). So says the stars : a textual analysis of glamour, essence and teen vogue horoscopes. Women's studies International forum, 45, 34-41. 0277-5395 https://hdl.handle.net/10356/79391 http://hdl.handle.net/10220/25896 10.1016/j.wsif.2014.05.001 en Women's studies International forum 24 p. application/pdf |
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DRNTU::Social sciences::Mass media::Media studies Tandoc, Edson C. Ferrucci, Patrick So says the stars : a textual analysis of glamour, essence and teen vogue horoscopes |
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This study examines horoscopes published in three women’s magazines: Essence, Glamour, and Teen Vogue, a magazine for teenage girls. Leaving out race and age, the target demographics of all three magazines are very similar. In this textual analysis of more than 400 individual horoscope entries, three dominant themes emerged: love, money and work. Stereotypes associated with race and age—more than zodiac signs—shape the fate of those who read and believe in what horoscopes predict. |
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Wee Kim Wee School of Communication and Information |
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Wee Kim Wee School of Communication and Information Tandoc, Edson C. Ferrucci, Patrick |
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Article |
author |
Tandoc, Edson C. Ferrucci, Patrick |
author_sort |
Tandoc, Edson C. |
title |
So says the stars : a textual analysis of glamour, essence and teen vogue horoscopes |
title_short |
So says the stars : a textual analysis of glamour, essence and teen vogue horoscopes |
title_full |
So says the stars : a textual analysis of glamour, essence and teen vogue horoscopes |
title_fullStr |
So says the stars : a textual analysis of glamour, essence and teen vogue horoscopes |
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So says the stars : a textual analysis of glamour, essence and teen vogue horoscopes |
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so says the stars : a textual analysis of glamour, essence and teen vogue horoscopes |
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2015 |
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https://hdl.handle.net/10356/79391 http://hdl.handle.net/10220/25896 |
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1681039391898730496 |