Aeronautic giants of the new millennium : strategic competitiveness of five major players.
The report provides an overview of the industrial structure and dynamics of the airline industry. It analyses the competitive strategies and financial performance of 5 airlines, namely Singapore Airlines, Cathay Pacific, British Airways, Scandinavian Airline Systems and Qantas Airways. Finally, reco...
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2008
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sg-ntu-dr.10356-82652023-05-19T06:24:03Z Aeronautic giants of the new millennium : strategic competitiveness of five major players. Soh, Carine Geok Khim. Tan, Joyce Sui Tin. Tan, Cheryl Si Ning. Wan, Chew Yoong Nanyang Business School DRNTU::Business::Management::Competition The report provides an overview of the industrial structure and dynamics of the airline industry. It analyses the competitive strategies and financial performance of 5 airlines, namely Singapore Airlines, Cathay Pacific, British Airways, Scandinavian Airline Systems and Qantas Airways. Finally, recommendations on how each airline should position itself were given. 2008-09-24T07:19:13Z 2008-09-24T07:19:13Z 2000 2000 Final Year Project (FYP) http://hdl.handle.net/10356/8265 Nanyang Technological University application/pdf |
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DRNTU::Business::Management::Competition Soh, Carine Geok Khim. Tan, Joyce Sui Tin. Tan, Cheryl Si Ning. Aeronautic giants of the new millennium : strategic competitiveness of five major players. |
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The report provides an overview of the industrial structure and dynamics of the airline industry. It analyses the competitive strategies and financial performance of 5 airlines, namely Singapore Airlines, Cathay Pacific, British Airways, Scandinavian Airline Systems and Qantas Airways. Finally, recommendations on how each airline should position itself were given. |
author2 |
Wan, Chew Yoong |
author_facet |
Wan, Chew Yoong Soh, Carine Geok Khim. Tan, Joyce Sui Tin. Tan, Cheryl Si Ning. |
format |
Final Year Project |
author |
Soh, Carine Geok Khim. Tan, Joyce Sui Tin. Tan, Cheryl Si Ning. |
author_sort |
Soh, Carine Geok Khim. |
title |
Aeronautic giants of the new millennium : strategic competitiveness of five major players. |
title_short |
Aeronautic giants of the new millennium : strategic competitiveness of five major players. |
title_full |
Aeronautic giants of the new millennium : strategic competitiveness of five major players. |
title_fullStr |
Aeronautic giants of the new millennium : strategic competitiveness of five major players. |
title_full_unstemmed |
Aeronautic giants of the new millennium : strategic competitiveness of five major players. |
title_sort |
aeronautic giants of the new millennium : strategic competitiveness of five major players. |
publishDate |
2008 |
url |
http://hdl.handle.net/10356/8265 |
_version_ |
1770565769747234816 |