A study on Singapore's Internet banking users using the SERVQUAL research model and the technology acceptance model.
This study aims to give us an insight of the underlying factors that affect post-adoption intentions to use Internet Banking services (includes continued usage, increased usage and spreading positive word-of-mouth) through two validated models - Perceived SERVQUAL and the Technology Acceptance Model...
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Main Authors: | , , |
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Other Authors: | |
Format: | Final Year Project |
Published: |
2008
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/8437 |
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Institution: | Nanyang Technological University |
Summary: | This study aims to give us an insight of the underlying factors that affect post-adoption intentions to use Internet Banking services (includes continued usage, increased usage and spreading positive word-of-mouth) through two validated models - Perceived SERVQUAL and the Technology Acceptance Model (TAM). |
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