Evaluation of short message service using SERVPERF and perceived value

SERVPERF model and perceived value are used to evaluate the Short Message Service(SMS) in Singapore. The relationship explored include: 5 dimensions of service quality and perceived value vs customer satisfaction, customer satisfaction vs behavioural intentions, behavioural intentions vs extent of u...

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Main Authors: Ang, Katherine Siew Ling, Gan, Pei Yuke, Tay, Chai Cheng
Other Authors: Tung, Lai Lai
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/8505
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Institution: Nanyang Technological University
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spelling sg-ntu-dr.10356-85052023-05-19T05:45:02Z Evaluation of short message service using SERVPERF and perceived value Ang, Katherine Siew Ling Gan, Pei Yuke Tay, Chai Cheng Tung, Lai Lai Nanyang Business School DRNTU::Business::Information technology::Mobile commerce SERVPERF model and perceived value are used to evaluate the Short Message Service(SMS) in Singapore. The relationship explored include: 5 dimensions of service quality and perceived value vs customer satisfaction, customer satisfaction vs behavioural intentions, behavioural intentions vs extent of usage. 2008-09-24T07:22:02Z 2008-09-24T07:22:02Z 2002 2002 Final Year Project (FYP) http://hdl.handle.net/10356/8505 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Information technology::Mobile commerce
spellingShingle DRNTU::Business::Information technology::Mobile commerce
Ang, Katherine Siew Ling
Gan, Pei Yuke
Tay, Chai Cheng
Evaluation of short message service using SERVPERF and perceived value
description SERVPERF model and perceived value are used to evaluate the Short Message Service(SMS) in Singapore. The relationship explored include: 5 dimensions of service quality and perceived value vs customer satisfaction, customer satisfaction vs behavioural intentions, behavioural intentions vs extent of usage.
author2 Tung, Lai Lai
author_facet Tung, Lai Lai
Ang, Katherine Siew Ling
Gan, Pei Yuke
Tay, Chai Cheng
format Final Year Project
author Ang, Katherine Siew Ling
Gan, Pei Yuke
Tay, Chai Cheng
author_sort Ang, Katherine Siew Ling
title Evaluation of short message service using SERVPERF and perceived value
title_short Evaluation of short message service using SERVPERF and perceived value
title_full Evaluation of short message service using SERVPERF and perceived value
title_fullStr Evaluation of short message service using SERVPERF and perceived value
title_full_unstemmed Evaluation of short message service using SERVPERF and perceived value
title_sort evaluation of short message service using servperf and perceived value
publishDate 2008
url http://hdl.handle.net/10356/8505
_version_ 1770566085775458304