Marketing guidelines for internet banking.

• المؤلفون الرئيسيون: Lee, Meng., Chang, Agnes May Ling., Seng, Patricia Su Mei.
• مؤلفون آخرون: McGovern, Ian
• التنسيق: Final Year Project
• منشور في: 2008
• الموضوعات: DRNTU::Business::Finance::Electronic banking
• الوصول للمادة أونلاين: http://hdl.handle.net/10356/8601
• المؤسسة: Nanyang Technological University

This report seeks to formulate conceptual frameworks as a basis for our discussion on Internet Banking. We have suggested some guidelines to address the impediments uncovered in our research to help banks in expanding both locally and geographically.