Communication via external e-mail and online ordering by food caterers in Singapore.
This research investigates the implications of B2C e-commerce, specifically the corporate website, online ordering and external e-mail, on local food caterers’ operations and their relationship with customers. The caterers are also given recommendations on how to use online communications to their a...
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2008
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Online Access: | http://hdl.handle.net/10356/8717 |
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sg-ntu-dr.10356-87172023-05-19T06:09:01Z Communication via external e-mail and online ordering by food caterers in Singapore. Lim, Jean. Lim, Siew Fong. Poon, Sook Funn. Wachob, Phyllis Nanyang Business School DRNTU::Business::Management::Communication This research investigates the implications of B2C e-commerce, specifically the corporate website, online ordering and external e-mail, on local food caterers’ operations and their relationship with customers. The caterers are also given recommendations on how to use online communications to their advantage. 2008-09-24T07:24:15Z 2008-09-24T07:24:15Z 2003 2003 Final Year Project (FYP) http://hdl.handle.net/10356/8717 Nanyang Technological University application/pdf |
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Singapore Singapore |
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DRNTU::Business::Management::Communication Lim, Jean. Lim, Siew Fong. Poon, Sook Funn. Communication via external e-mail and online ordering by food caterers in Singapore. |
description |
This research investigates the implications of B2C e-commerce, specifically the corporate website, online ordering and external e-mail, on local food caterers’ operations and their relationship with customers. The caterers are also given recommendations on how to use online communications to their advantage. |
author2 |
Wachob, Phyllis |
author_facet |
Wachob, Phyllis Lim, Jean. Lim, Siew Fong. Poon, Sook Funn. |
format |
Final Year Project |
author |
Lim, Jean. Lim, Siew Fong. Poon, Sook Funn. |
author_sort |
Lim, Jean. |
title |
Communication via external e-mail and online ordering by food caterers in Singapore. |
title_short |
Communication via external e-mail and online ordering by food caterers in Singapore. |
title_full |
Communication via external e-mail and online ordering by food caterers in Singapore. |
title_fullStr |
Communication via external e-mail and online ordering by food caterers in Singapore. |
title_full_unstemmed |
Communication via external e-mail and online ordering by food caterers in Singapore. |
title_sort |
communication via external e-mail and online ordering by food caterers in singapore. |
publishDate |
2008 |
url |
http://hdl.handle.net/10356/8717 |
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1770564552783560704 |