Consumers' perception of canned food safety in Singapore.

Consumers’ perception of food safety is affected by many factors - brand/reputation of product, government regulation, newspaper reports,place of purchase, prior experience, product label and word of mouth advice. This study investigates which of the factors identified affect consumers’ perception a...

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Main Authors: Ho, Chee Yong., Teng, Lena Huijin., Toh, Karin Kian Lin.
Other Authors: Assafa Endeshaw Mohammed
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/8738
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-8738
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spelling sg-ntu-dr.10356-87382023-05-19T06:08:58Z Consumers' perception of canned food safety in Singapore. Ho, Chee Yong. Teng, Lena Huijin. Toh, Karin Kian Lin. Assafa Endeshaw Mohammed Nanyang Business School DRNTU::Business::General::Social aspects Consumers’ perception of food safety is affected by many factors - brand/reputation of product, government regulation, newspaper reports,place of purchase, prior experience, product label and word of mouth advice. This study investigates which of the factors identified affect consumers’ perception and which is most influential. 2008-09-24T07:24:28Z 2008-09-24T07:24:28Z 2003 2003 Final Year Project (FYP) http://hdl.handle.net/10356/8738 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::General::Social aspects
spellingShingle DRNTU::Business::General::Social aspects
Ho, Chee Yong.
Teng, Lena Huijin.
Toh, Karin Kian Lin.
Consumers' perception of canned food safety in Singapore.
description Consumers’ perception of food safety is affected by many factors - brand/reputation of product, government regulation, newspaper reports,place of purchase, prior experience, product label and word of mouth advice. This study investigates which of the factors identified affect consumers’ perception and which is most influential.
author2 Assafa Endeshaw Mohammed
author_facet Assafa Endeshaw Mohammed
Ho, Chee Yong.
Teng, Lena Huijin.
Toh, Karin Kian Lin.
format Final Year Project
author Ho, Chee Yong.
Teng, Lena Huijin.
Toh, Karin Kian Lin.
author_sort Ho, Chee Yong.
title Consumers' perception of canned food safety in Singapore.
title_short Consumers' perception of canned food safety in Singapore.
title_full Consumers' perception of canned food safety in Singapore.
title_fullStr Consumers' perception of canned food safety in Singapore.
title_full_unstemmed Consumers' perception of canned food safety in Singapore.
title_sort consumers' perception of canned food safety in singapore.
publishDate 2008
url http://hdl.handle.net/10356/8738
_version_ 1770565276083945472