Slowing down in the good old days : the effect of nostalgia on consumer patience

Nostalgia, which is induced by reminiscing about a positive past experience, can counteract loneliness and promote prosocial behavior. However, the process of recalling and thinking about a nostalgic experience can have quite different effects. Because nostalgic experiences rarely reoccur, people ar...

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書目詳細資料
Main Authors: Huang, Irene Xun, Huang, Tak Zhongqiang, Wyer Jr., Robert S.
其他作者: Nanyang Business School
格式: Article
語言:English
出版: 2018
主題:
在線閱讀:https://hdl.handle.net/10356/89718
http://hdl.handle.net/10220/46343
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機構: Nanyang Technological University
語言: English