Asian budget airlines : future directions & prospects

The purpose of this report is to try to find a successful model for a budget airline in the Asia-Pacific region and subsequently, from looking at how the industry is going to develop in the future, devise possible strategies and recommendations for the players to adopt in lieu of the impending chang...

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Bibliographic Details
Main Authors: Ang, Zhu Rui, Ng, How Xiang, Yeow, Soo Yong
Other Authors: McGovern, Ian
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/9236
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Institution: Nanyang Technological University
Description
Summary:The purpose of this report is to try to find a successful model for a budget airline in the Asia-Pacific region and subsequently, from looking at how the industry is going to develop in the future, devise possible strategies and recommendations for the players to adopt in lieu of the impending changes.