Exploratory study of multiple banking.

Our study sets out to determine the reasons why consumers engage in such relationships and we seek to find out in what ways a main bank is perceived to be superior or inferior to a subsidiary bank.

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Bibliographic Details
Main Authors:	Lee, Wen Ching., Lim, Wei Chien., Soh, Audrey Fang Yeow.
Other Authors:	Gerrard, Philip
Format:	Final Year Project
Published:	2008
Subjects:	DRNTU::Business::Finance
Online Access:	http://hdl.handle.net/10356/9245
Tags:	Add Tag No Tags, Be the first to tag this record!
Institution:	Nanyang Technological University

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spelling	sg-ntu-dr.10356-92452023-05-19T06:16:18Z Exploratory study of multiple banking. Lee, Wen Ching. Lim, Wei Chien. Soh, Audrey Fang Yeow. Gerrard, Philip Nanyang Business School DRNTU::Business::Finance Our study sets out to determine the reasons why consumers engage in such relationships and we seek to find out in what ways a main bank is perceived to be superior or inferior to a subsidiary bank. 2008-09-24T07:30:07Z 2008-09-24T07:30:07Z 2004 2004 Final Year Project (FYP) http://hdl.handle.net/10356/9245 Nanyang Technological University application/pdf
institution	Nanyang Technological University
building	NTU Library
continent	Asia
country	Singapore Singapore
content_provider	NTU Library
collection	DR-NTU
topic	DRNTU::Business::Finance
spellingShingle	DRNTU::Business::Finance Lee, Wen Ching. Lim, Wei Chien. Soh, Audrey Fang Yeow. Exploratory study of multiple banking.
description	Our study sets out to determine the reasons why consumers engage in such relationships and we seek to find out in what ways a main bank is perceived to be superior or inferior to a subsidiary bank.
author2	Gerrard, Philip
author_facet	Gerrard, Philip Lee, Wen Ching. Lim, Wei Chien. Soh, Audrey Fang Yeow.
format	Final Year Project
author	Lee, Wen Ching. Lim, Wei Chien. Soh, Audrey Fang Yeow.
author_sort	Lee, Wen Ching.
title	Exploratory study of multiple banking.
title_short	Exploratory study of multiple banking.
title_full	Exploratory study of multiple banking.
title_fullStr	Exploratory study of multiple banking.
title_full_unstemmed	Exploratory study of multiple banking.
title_sort	exploratory study of multiple banking.
publishDate	2008
url	http://hdl.handle.net/10356/9245
_version_	1770565813018820608

Exploratory study of multiple banking.

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