Marketing study of serviced apartments in Singapore, 1999.

Marketing study of serviced apartments in Singapore, 1999.

Study on marketing aspects of the industry according to the 4 P's of marketing.A SWOT analysis is also used to examine the macro and micro economic factors of the environment.

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Bibliographic Details
Main Authors: Kang, Julia Su Mei., Ng, Hwee Yee., Toh, Ailing.
Other Authors: Leong, Choon Chiang
Format: Final Year Project
Published: 2008
Subjects:
DRNTU::Business::Marketing
Online Access:http://hdl.handle.net/10356/9382
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-9382
record_format dspace
spelling sg-ntu-dr.10356-93822023-05-19T05:41:40Z Marketing study of serviced apartments in Singapore, 1999. Kang, Julia Su Mei. Ng, Hwee Yee. Toh, Ailing. Leong, Choon Chiang Nanyang Business School DRNTU::Business::Marketing Study on marketing aspects of the industry according to the 4 P's of marketing.A SWOT analysis is also used to examine the macro and micro economic factors of the environment. 2008-09-24T07:31:47Z 2008-09-24T07:31:47Z 2000 2000 Final Year Project (FYP) http://hdl.handle.net/10356/9382 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Marketing
spellingShingle DRNTU::Business::Marketing
Kang, Julia Su Mei.
Ng, Hwee Yee.
Toh, Ailing.
Marketing study of serviced apartments in Singapore, 1999.
description Study on marketing aspects of the industry according to the 4 P's of marketing.A SWOT analysis is also used to examine the macro and micro economic factors of the environment.
author2 Leong, Choon Chiang
author_facet Leong, Choon Chiang
Kang, Julia Su Mei.
Ng, Hwee Yee.
Toh, Ailing.
format Final Year Project
author Kang, Julia Su Mei.
Ng, Hwee Yee.
Toh, Ailing.
author_sort Kang, Julia Su Mei.
title Marketing study of serviced apartments in Singapore, 1999.
title_short Marketing study of serviced apartments in Singapore, 1999.
title_full Marketing study of serviced apartments in Singapore, 1999.
title_fullStr Marketing study of serviced apartments in Singapore, 1999.
title_full_unstemmed Marketing study of serviced apartments in Singapore, 1999.
title_sort marketing study of serviced apartments in singapore, 1999.
publishDate 2008
url http://hdl.handle.net/10356/9382
_version_ 1770566837700919296

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