Battle in the skies : budget airlines in Singapore
The aim of this research is to explore the competition between budget airlines in Asia from a consumer's perspective. In addition, the study also hoped to identify and recommend innovative areas a budget airline can focus on to compete effectively.
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2008
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Online Access: | http://hdl.handle.net/10356/9733 |
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Institution: | Nanyang Technological University |
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sg-ntu-dr.10356-97332023-05-19T06:09:01Z Battle in the skies : budget airlines in Singapore Cai, Serene Xinchun Tan, Daphne Li-Lianne Han, Erina Teo, Jack Cheng Chuah Nanyang Business School DRNTU::Business::Management::Competition The aim of this research is to explore the competition between budget airlines in Asia from a consumer's perspective. In addition, the study also hoped to identify and recommend innovative areas a budget airline can focus on to compete effectively. 2008-09-24T07:35:34Z 2008-09-24T07:35:34Z 2005 2005 Final Year Project (FYP) http://hdl.handle.net/10356/9733 Nanyang Technological University application/pdf |
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Nanyang Technological University |
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NTU Library |
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Asia |
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Singapore Singapore |
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DRNTU::Business::Management::Competition |
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DRNTU::Business::Management::Competition Cai, Serene Xinchun Tan, Daphne Li-Lianne Han, Erina Battle in the skies : budget airlines in Singapore |
description |
The aim of this research is to explore the competition between budget airlines in Asia from a consumer's perspective. In addition, the study also hoped to identify and recommend innovative areas a budget airline can focus on to compete effectively. |
author2 |
Teo, Jack Cheng Chuah |
author_facet |
Teo, Jack Cheng Chuah Cai, Serene Xinchun Tan, Daphne Li-Lianne Han, Erina |
format |
Final Year Project |
author |
Cai, Serene Xinchun Tan, Daphne Li-Lianne Han, Erina |
author_sort |
Cai, Serene Xinchun |
title |
Battle in the skies : budget airlines in Singapore |
title_short |
Battle in the skies : budget airlines in Singapore |
title_full |
Battle in the skies : budget airlines in Singapore |
title_fullStr |
Battle in the skies : budget airlines in Singapore |
title_full_unstemmed |
Battle in the skies : budget airlines in Singapore |
title_sort |
battle in the skies : budget airlines in singapore |
publishDate |
2008 |
url |
http://hdl.handle.net/10356/9733 |
_version_ |
1770566838631006208 |