Battle in the skies : budget airlines in Singapore

The aim of this research is to explore the competition between budget airlines in Asia from a consumer's perspective. In addition, the study also hoped to identify and recommend innovative areas a budget airline can focus on to compete effectively.

Saved in:
Bibliographic Details
Main Authors: Cai, Serene Xinchun, Tan, Daphne Li-Lianne, Han, Erina
Other Authors: Teo, Jack Cheng Chuah
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/9733
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Nanyang Technological University
id sg-ntu-dr.10356-9733
record_format dspace
spelling sg-ntu-dr.10356-97332023-05-19T06:09:01Z Battle in the skies : budget airlines in Singapore Cai, Serene Xinchun Tan, Daphne Li-Lianne Han, Erina Teo, Jack Cheng Chuah Nanyang Business School DRNTU::Business::Management::Competition The aim of this research is to explore the competition between budget airlines in Asia from a consumer's perspective. In addition, the study also hoped to identify and recommend innovative areas a budget airline can focus on to compete effectively. 2008-09-24T07:35:34Z 2008-09-24T07:35:34Z 2005 2005 Final Year Project (FYP) http://hdl.handle.net/10356/9733 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Management::Competition
spellingShingle DRNTU::Business::Management::Competition
Cai, Serene Xinchun
Tan, Daphne Li-Lianne
Han, Erina
Battle in the skies : budget airlines in Singapore
description The aim of this research is to explore the competition between budget airlines in Asia from a consumer's perspective. In addition, the study also hoped to identify and recommend innovative areas a budget airline can focus on to compete effectively.
author2 Teo, Jack Cheng Chuah
author_facet Teo, Jack Cheng Chuah
Cai, Serene Xinchun
Tan, Daphne Li-Lianne
Han, Erina
format Final Year Project
author Cai, Serene Xinchun
Tan, Daphne Li-Lianne
Han, Erina
author_sort Cai, Serene Xinchun
title Battle in the skies : budget airlines in Singapore
title_short Battle in the skies : budget airlines in Singapore
title_full Battle in the skies : budget airlines in Singapore
title_fullStr Battle in the skies : budget airlines in Singapore
title_full_unstemmed Battle in the skies : budget airlines in Singapore
title_sort battle in the skies : budget airlines in singapore
publishDate 2008
url http://hdl.handle.net/10356/9733
_version_ 1770566838631006208