Investigation of the factors influencing female undergraduates' slimming activities.

The phenomenon of females attempting to lose weight even though they are not overweight is a common one in the Asia-Pacific region. In this research, we investigate three factors that may drive this phenomenon: self-esteem, public self-consciousness and exposure to “thin-ideal” media.

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Bibliographic Details
Main Authors: Chen, Huishan., Luo, Peijia., Tay, Elizabeth Bijun.
Other Authors: Seow, Jean Lin
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/9878
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-9878
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spelling sg-ntu-dr.10356-98782023-05-19T05:41:41Z Investigation of the factors influencing female undergraduates' slimming activities. Chen, Huishan. Luo, Peijia. Tay, Elizabeth Bijun. Seow, Jean Lin Nanyang Business School DRNTU::Business::Advertising::Moral and ethical aspects The phenomenon of females attempting to lose weight even though they are not overweight is a common one in the Asia-Pacific region. In this research, we investigate three factors that may drive this phenomenon: self-esteem, public self-consciousness and exposure to “thin-ideal” media. 2008-09-24T07:37:22Z 2008-09-24T07:37:22Z 2005 2005 Final Year Project (FYP) http://hdl.handle.net/10356/9878 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Advertising::Moral and ethical aspects
spellingShingle DRNTU::Business::Advertising::Moral and ethical aspects
Chen, Huishan.
Luo, Peijia.
Tay, Elizabeth Bijun.
Investigation of the factors influencing female undergraduates' slimming activities.
description The phenomenon of females attempting to lose weight even though they are not overweight is a common one in the Asia-Pacific region. In this research, we investigate three factors that may drive this phenomenon: self-esteem, public self-consciousness and exposure to “thin-ideal” media.
author2 Seow, Jean Lin
author_facet Seow, Jean Lin
Chen, Huishan.
Luo, Peijia.
Tay, Elizabeth Bijun.
format Final Year Project
author Chen, Huishan.
Luo, Peijia.
Tay, Elizabeth Bijun.
author_sort Chen, Huishan.
title Investigation of the factors influencing female undergraduates' slimming activities.
title_short Investigation of the factors influencing female undergraduates' slimming activities.
title_full Investigation of the factors influencing female undergraduates' slimming activities.
title_fullStr Investigation of the factors influencing female undergraduates' slimming activities.
title_full_unstemmed Investigation of the factors influencing female undergraduates' slimming activities.
title_sort investigation of the factors influencing female undergraduates' slimming activities.
publishDate 2008
url http://hdl.handle.net/10356/9878
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