Service quality, customer satisfaction and customer loyalty : an SMRT perspective.

An analysis of the relationships between service quality and customer satisfaction, as well as customer satisfaction and customer loyalty, using the Singapore Mass Rapid Transit System (SMRT) as a case study.

Saved in:
Bibliographic Details
Main Authors: Chan, Huah Jer., Chua, Ai Teng., Heng, Yih Wei.
Other Authors: Nanyang Business School
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/9883
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Nanyang Technological University
id sg-ntu-dr.10356-9883
record_format dspace
spelling sg-ntu-dr.10356-98832023-05-19T06:16:16Z Service quality, customer satisfaction and customer loyalty : an SMRT perspective. Chan, Huah Jer. Chua, Ai Teng. Heng, Yih Wei. Nanyang Business School DRNTU::Business::Marketing::Customer services An analysis of the relationships between service quality and customer satisfaction, as well as customer satisfaction and customer loyalty, using the Singapore Mass Rapid Transit System (SMRT) as a case study. 2008-09-24T07:37:25Z 2008-09-24T07:37:25Z 2000 2000 Final Year Project (FYP) http://hdl.handle.net/10356/9883 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Marketing::Customer services
spellingShingle DRNTU::Business::Marketing::Customer services
Chan, Huah Jer.
Chua, Ai Teng.
Heng, Yih Wei.
Service quality, customer satisfaction and customer loyalty : an SMRT perspective.
description An analysis of the relationships between service quality and customer satisfaction, as well as customer satisfaction and customer loyalty, using the Singapore Mass Rapid Transit System (SMRT) as a case study.
author2 Nanyang Business School
author_facet Nanyang Business School
Chan, Huah Jer.
Chua, Ai Teng.
Heng, Yih Wei.
format Final Year Project
author Chan, Huah Jer.
Chua, Ai Teng.
Heng, Yih Wei.
author_sort Chan, Huah Jer.
title Service quality, customer satisfaction and customer loyalty : an SMRT perspective.
title_short Service quality, customer satisfaction and customer loyalty : an SMRT perspective.
title_full Service quality, customer satisfaction and customer loyalty : an SMRT perspective.
title_fullStr Service quality, customer satisfaction and customer loyalty : an SMRT perspective.
title_full_unstemmed Service quality, customer satisfaction and customer loyalty : an SMRT perspective.
title_sort service quality, customer satisfaction and customer loyalty : an smrt perspective.
publishDate 2008
url http://hdl.handle.net/10356/9883
_version_ 1770567655328055296