Performance attributes of the Boston Consulting Group Matrix.
Our research paper extends upon previous research on the BCG matrix by applying the concept of the matrix from a between-the-entity point of view and within the local context. Our objective is to help average investors make easy comparisons of financial performance across the four cells of the matri...
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2008
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sg-ntu-dr.10356-99032023-05-19T06:24:02Z Performance attributes of the Boston Consulting Group Matrix. Koh, Shujuan. Kwan, Wei Ling. Lee, Yingying. Mak, Bobby Wai Yeong Nanyang Business School DRNTU::Business::Finance::Investments Our research paper extends upon previous research on the BCG matrix by applying the concept of the matrix from a between-the-entity point of view and within the local context. Our objective is to help average investors make easy comparisons of financial performance across the four cells of the matrix. 2008-09-24T07:37:38Z 2008-09-24T07:37:38Z 2005 2005 Final Year Project (FYP) http://hdl.handle.net/10356/9903 Nanyang Technological University application/pdf |
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DRNTU::Business::Finance::Investments Koh, Shujuan. Kwan, Wei Ling. Lee, Yingying. Performance attributes of the Boston Consulting Group Matrix. |
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Our research paper extends upon previous research on the BCG matrix by applying the concept of the matrix from a between-the-entity point of view and within the local context. Our objective is to help average investors make easy comparisons of financial performance across the four cells of the matrix. |
author2 |
Mak, Bobby Wai Yeong |
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Mak, Bobby Wai Yeong Koh, Shujuan. Kwan, Wei Ling. Lee, Yingying. |
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Final Year Project |
author |
Koh, Shujuan. Kwan, Wei Ling. Lee, Yingying. |
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Koh, Shujuan. |
title |
Performance attributes of the Boston Consulting Group Matrix. |
title_short |
Performance attributes of the Boston Consulting Group Matrix. |
title_full |
Performance attributes of the Boston Consulting Group Matrix. |
title_fullStr |
Performance attributes of the Boston Consulting Group Matrix. |
title_full_unstemmed |
Performance attributes of the Boston Consulting Group Matrix. |
title_sort |
performance attributes of the boston consulting group matrix. |
publishDate |
2008 |
url |
http://hdl.handle.net/10356/9903 |
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1770566966531063808 |