InterContinental, Pudong, Shanghai : re-positioning to address a new challenge
31 January 1999 marked a milestone for Inter-Continental, Pudong, Shanghai; the hotel was officially awarded five-star status by the National Tourism Administration of China in Beijing, putting the hotel in the same league as the selected few in Shanghai. Since Intercontinental Hotel's Group to...
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| Main Authors: | , |
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| 格式: | Case Study |
| 語言: | English |
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2013
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| 主題: | |
| 在線閱讀: | https://hdl.handle.net/10356/99557 http://hdl.handle.net/10220/13549 http://www.asiacase.com/case/ntuAbcc/intercontinental.html |
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