Business models: Impact on business markets and opportunities for marketing research

Business models: Impact on business markets and opportunities for marketing research

10.1016/j.indmarman.2013.06.003

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Bibliographic Details
Main Authors: Ehret, M., Kashyap, V., Wirtz, J.
Other Authors: MARKETING
Format: Article
Published: 2014
Subjects:
Business models
Contracting research
Entrepreneurial marketing
Industrial marketing
Technology marketing
Online Access:http://scholarbank.nus.edu.sg/handle/10635/116942
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Institution: National University of Singapore
id sg-nus-scholar.10635-116942
record_format dspace
spelling sg-nus-scholar.10635-1169422023-10-29T20:46:38Z Business models: Impact on business markets and opportunities for marketing research Ehret, M. Kashyap, V. Wirtz, J. MARKETING Business models Contracting research Entrepreneurial marketing Industrial marketing Technology marketing 10.1016/j.indmarman.2013.06.003 Industrial Marketing Management 42 5 649-655 IMMAD 2014-12-12T07:59:29Z 2014-12-12T07:59:29Z 2013-07 Article Ehret, M., Kashyap, V., Wirtz, J. (2013-07). Business models: Impact on business markets and opportunities for marketing research. Industrial Marketing Management 42 (5) : 649-655. ScholarBank@NUS Repository. https://doi.org/10.1016/j.indmarman.2013.06.003 00198501 http://scholarbank.nus.edu.sg/handle/10635/116942 000325233500002 Scopus
institution National University of Singapore
building NUS Library
continent Asia
country Singapore
Singapore
content_provider NUS Library
collection ScholarBank@NUS
topic Business models
Contracting research
Entrepreneurial marketing
Industrial marketing
Technology marketing
spellingShingle Business models
Contracting research
Entrepreneurial marketing
Industrial marketing
Technology marketing
Ehret, M.
Kashyap, V.
Wirtz, J.
Business models: Impact on business markets and opportunities for marketing research
description 10.1016/j.indmarman.2013.06.003
author2 MARKETING
author_facet MARKETING
Ehret, M.
Kashyap, V.
Wirtz, J.
format Article
author Ehret, M.
Kashyap, V.
Wirtz, J.
author_sort Ehret, M.
title Business models: Impact on business markets and opportunities for marketing research
title_short Business models: Impact on business markets and opportunities for marketing research
title_full Business models: Impact on business markets and opportunities for marketing research
title_fullStr Business models: Impact on business markets and opportunities for marketing research
title_full_unstemmed Business models: Impact on business markets and opportunities for marketing research
title_sort business models: impact on business markets and opportunities for marketing research
publishDate 2014
url http://scholarbank.nus.edu.sg/handle/10635/116942
_version_ 1781789568822935552

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