Designing product list on E-commerce web sites: The effect of sorting on consumer decision

Ph.D

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Bibliographic Details
Main Author:	CAI SHUN
Other Authors:	INFORMATION SYSTEMS
Format:	Theses and Dissertations
Language:	English
Published:	2010
Subjects:	Electronic shopping, product list design, sorting effect, decision making
Online Access:	http://scholarbank.nus.edu.sg/handle/10635/13081
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Institution:	National University of Singapore
Language:	English

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